Franklin, Tenn. — Dec. 13, 2006 — PassAlong Networks™, developer of digital media innovations and services, today announced an agreement with Digonex® Technologies, Inc. that allows PassAlong to use the patented Digonex pricing platform, a dynamic commerce engine that systematically changes pricing based on Internet economics and consumer behavioral principles.
"This agreement with Digonex enables our download store partners to better monitor market demand and adjust pricing as needed," said Dave Jaworski, co—founder and CEO of PassAlong Networks. "The pricing platform helps our stores maximize revenue while ensuring that pricing remains fair and attainable for consumers."
The dynamic pricing feature will be offered as an option in PassAlong's digital media services engine, StoreBlocks™, which provides the building blocks for creating music download stores. The StoreBlocks premium services have already powered the largest store on eBay, Musicland's GrazeMusic.com, and Procter & Gamble's Julie's Jukebox, a digital music store on HomeMadeSimple.com.
The Digonex pricing platform uses its own proprietary algorithm to monitor and adjust actual transactions that occur within product lines. The technology then analyzes the outcomes and makes subsequent recommendations on how to adjust pricing. The results are maximum profit for retailers, maximum revenues for content owners and fair pricing for consumers.
"PassAlong Networks is an ideal candidate for our pricing platform," said Jan Eglan, CEO of Digonex Technologies, Inc. "We created this service to complement the dynamic nature of companies like PassAlong; we specifically designed it to be flexible and portable to meet their evolving needs."
About Digonex Technologies, Inc.
Software developer Digonex Technologies focuses primarily on development of automated and optimized pricing platforms for e-commerce, allowing client companies to increase customer retention, and maximize revenue. Digonex has also developed Nabit®, an important worldwide eBay buyer application. For more information, visit Digonex Technologies' website at www.digonex.com
About PassAlong Networks
PassAlong Networks is a developer of digital media innovations and services designed to enhance the Connected Consumer™ ecosystem. PassAlong's B2B2C technology engine provides four key services for the digital media marketplace: StoreBlocks™ offers a variety of store—building tools to enable clients to provide their end—consumers with a library of more than 2 million licensed songs and the powerful music referral system, Passing-and-Points™; freedomMP3™ provides interoperability for digital media files across multiple platforms and devices while promoting a balance of artist rights and media empowerment for both content creators and consumers; OnTour™ connects fans to detailed, accurate and relevant concert notifications; and Speakerheart™ enables artists to seamlessly upload, promote and sell their digital music. Founded in 2002, PassAlong Networks is privately held and based in Franklin, Tenn. For more information, visit http://www.passalongnetworks.com.
OnTour, StoreBlocks, FreedomMP3, PassAlong, Connected Consumer, Passing-and-Points and Speakerheart are trademarks of PassAlong Networks.
Digonex and Nabit are trademarks of Digonex Technologies, Inc.
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